A discipline in itself: international category management in winter sports
The task of purchasing goods in the sports retail sector is challenging both strategically and from an operational viewpoint. Winter sports, in particular, pose purchasers with new challenges every season due to their dependence on weather and snow conditions – even in « normal » years when there is no pandemic. One person who is more acutely […]
Future in sports retail: New SPORT 2000 generation in the fast lane
The branch of sports retail offers exciting future prospects for young people who are enthusiastic about the world of sports. The new generation of retailers, Andreas Strobl (24) from Austria and SPORT 2000 Store Manager Matthieu Peron (33) from France, seized this opportunity and are still burning for their professional careers today. With SPORT 2000 […]
Made in Europe: Production Coming Back
For decades it was the norm for fashion retailers and even sports specialists to produce in Asia, not only to keep costs low either, but also because European businesses had little interest in sewing. So we see labels reading Made in China, Bangladesh, or Vietnam. There has been a trend in recent years with an […]
How the Fitness Trends of 2020 will influence sports retail
Fitness is booming. New forms of fitness are constantly pushing the market – inspiring both, men and women. Fitness has been established as an independent product range for quite some time now, and sales are distributed evenly throughout the seasons. However, the rapid arrival of new fitness trends keeps sports retailers on the move. Niko […]
Dynamic as Sport – Welcome to the SPORT 2000 Blog
Sport moves people - not only physically but also emotionally. For over 50 years, we have been inspiring our customers – no matter their level or motivation - to be active in sport. We always focus on the human being. This essence connects our SPORT 2000 retailers in all our 23 countries.