Blog

An event that sets new standards in the winter sports industry: The Snowtestival combines product tests on the slopes with ordering opportunities and exciting workshops from leading brands such as BOA. Retailers experience the latest technologies and innovations at first hand, can translate their findings directly into ordering decisions and benefit from an efficient overall […]

The international sports industry is facing the opportunity to redefine itself: the need for more women in leadership and decision-making positions is becoming increasingly clear. Female perspectives will not only make the industry more inclusive, but also more sustainable. Emmanuelle Bahuaud, CEO of SPORT 2000 Group France, is actively promoting the visibility and opportunities of […]

Padel is far more than just a trend: it is a sport that inspires people of all ages, promotes a sense of community and has already established itself as a lifestyle in many countries. The growing enthusiasm worldwide shows that padel is and will remain an integral part of the sports landscape. In this blog […]

Sporting events move the sports industry worldwide. Host countries, sports stores, brands and sports clubs are hoping for increased profits, more attention and greater enthusiasm for numerous sports. Major events in particular, such as European Championships, World Cups or the Olympic Games, receive international coverage and public attention. Alexander Löbe, Managing Director of ABSOLUTE TEAMSPORT, […]

Sustainability often comes with complex challenges – but it’s here to stay. Katja Mendel, Retail Format Manager of the Outdoor division at SPORT 2000 GmbH, explains why sustainability is far more than just a buzzword. In the interview, she offers insights into why sustainability is of key importance to the outdoor sector and explains how […]

SPORT 2000 International relies on strong partnerships: critical success factors are a well-positioned corporate structure, brand awareness and speciality retail orientation. The strategic partnership with the Pentland Group is a perfect example. This opens up new opportunities and strengthens both brands. Dieter Schott, Commercial Director at SPORT 2000 International, explains what makes the co-operation with […]

E-sport, professional and competitive gaming, is much more than just a trend – so much so that it is shaping the future of sports retail. We interview Tobias Koser, Project Manager Marketing at SPORT 2000 International and André Navratil, Senior Category Manager Training/Lifestyle at SPORT 2000 International about the relevance of e-sports for sports retailers. […]

With the performance-oriented brand WITEBLAZE, SPORT 2000 will introduce a new, innovative brand concept to replace all previous brands of SPORT 2000. The diverse assortment has been available for sale in SPORT 2000 stores since the 2023 summer season, and impresses retailers and end consumers in equal measure. To start off the 2023/24 winter season, […]

National and international bike associations are important points of contact in the cycling scene, which is becoming larger and more demanding worldwide. Industry connections are indispensable in light of the complex challenges in the bicycle market. High-tech products, calls for transparency and sustainability, the issue of global supply chains, and the ups and downs of […]

With its « Center of Excellence » approach, SPORT 2000 is pursuing a strategy of close international cooperation between selected areas of expertise. The newly introduced « Sportstyle » category bundles the retail association’s know-how across countries for the growing market of sneakers and streetwear.    « In each of our countries, there is an individual focus on certain categories. […]