About Us
About Us
SPORT 2000
Philosophy
Philosophy
HOME
OF
EXPERTS
our brand claim
which defines us
Home is at the heart of all our brand communications.
It reflects our unique position, with SPORT 2000 being the home of expert advice, trust & authority, the biggest brands, the best personal service and the place that naturally builds individual sporting relationships...
Whatever your level or ambition - we are the unique place for support in sport, and place you can call Home.
HUMAN
TOUCH
personal expert advice
just for you
We believe in the power of sports and its ability to help us all achieve great things. Our goal is to inspire people to make sports and fitness a part of their lives. It makes no difference whether they’re pros or amateurs: We share our passion for sports, our expertise, and our personal approach, always with a human touch. The sports fans who work for us provide all of our customers with advice, tailored to their individual sporting needs.
State-of-the-art
sports
products
We offer customers exclusive brands and the most current trends sweeping the sports world. By providing advice from people who are just as passionate about sports as our customers themselves are, we aim to create a unique shopping experience. Innovative technologies guarantee that every one of our customers receives a product which perfectly meets their requirements.
Close to
our customers
yet part of an
international group
We are an association of sports retail experts. As part of an international group, each one of our retailers has access to exclusive brands under excellent conditions. In addition, our collective expertise is enhanced and our retail group is strengthened by the unique skills brought by each individual member. SPORT 2000 retailers are perfectly integrated into their regions and, thanks to their in-depth understanding of their customers’ needs, they have a strong relationship with their customers. What differentiates us is that our retailers communicate directly with their sports-loving customers and understand their unique training goals.
History
History
Brand History
today
today
At SPORT 2000 International, we’re passionate about sports and everyone who shares this feeling. We love helping our customers to achieve their personal sports and fitness goals, no matter if they’re beginners, amateurs, or sports fanatics. This passion has turned us into one of the largest sports retailer groups in Europe. Our 35,000 employees provide professional, personal advice, and excellent customer service across more than 20 countries. We offer a huge range of high-quality sporting goods from the hottest international brands in skiing, running, teamsport, fitness, and outdoor sports. Our sales figures demonstrate just how popular our approach is: in 2023, we and our 3,600 dedicated SPORT 2000 stores achieved total sales of €6.04 billion. Together, we are more than your well-known sporting goods retailer. We're the retailer with the human touch. Welcome to the Home of Experts, Welcome Home!
20
05
2005
SPORT 2000 Schweiz AG (Switzerland) is established as a subsidiary of SPORT 2000 Germany.
20
02
2002
The “Sports & Fashion” concept drives expansion in city centers and shopping centers.
20
00
2000
The ski rental business launches in Austria. SPORT 2000 partners have since then internationalized the rental concept, bringing it to France, Italy, and Switzerland. SPORT 2000 rent now has more than 600 rental locations, making it one of the largest ski rental organizations in Europe’s ski resorts.
2000s
2000s
New markets are captured and new concepts implemented.
19
90
1990
The International Alliance of National Organizations in Germany and Austria joins forces with the French group to operate under the name SPORT 2000.
19
88
1988
Golden Team International, the forerunner of SPORT 2000 International in Switzerland, is established.
19
82
1982
Expansion, particularly in winter sports resorts (Sport 2000 Montagne).
19
79
1979
Fachsport-International, the forerunner of SPORT 2000 Germany, is established.
19
72
1972
Sports retailers join forces to create Zentralgruppe Einkauf, a central purchasing group in Austria and the forerunner of SPORT 2000.
19
70
1970
Zentrasport International is launched.
19
66
1966
Golden Team International, the forerunner of SPORT 2000 International in Switzerland, is established. SPORT 2000 is established in France when 36 retailers come together.
Team
Team
Our Team
Board Members
Dr. Holger Schwarting
Chairman of the board
h.schwarting@austria.sport2000.at
Holger Schwarting has been the chairman of the supervisory board of SPORT 2000 International since 2012. Holger Schwarting – an international strategist – joined SPORT 2000 in 2010, when he became director of the sports retailer group in Austria, Slovakia, and the Czech Republic. Prior to this, Holger Schwarting honed his strategic understanding of market developments during his international studies at such places as St. Gallen, Toronto, and Shanghai, and during his many years of marketing experience in renowned global corporations. Sports are important to Holger Schwarting in both his personal and professional life. His favorite activities include squash and tennis, which he likes both: to watch and playing himself.
Marius Rovers
Vice-Chairman of the board
marius@rovers.nu
Marius Rovers has been a Board Member of SPORT 2000 International since 2005. Before establishing his own consulting firm, Marius Rovers was General Manager of SPORT 2000 Netherlands. The Dutchman studied retail management at Templeton College in Oxford before gaining a wealth of professional experience in international sports companies such as Intersport International. When Marius Rovers isn’t busy with the business side of sports, he likes to bike and to play golf.
Gian Albert Munch
Treasurer
gmunch@bernina-sports.com
Gian-Albert Munch has been a member of the supervisory board of SPORT 2000 International since 2024. As independent retailer, he manages 7 stores in eastern France, joined SPORT 2000 in 2021, and has been a member of the Board of Directors of SPORT 2000 France since 2023. Before that, Gian-Albert Munch completed legal and financial training at the University of Strasbourg and gained many years of experience in financial auditing at Mazars France, then in the commercial field in his entrepreneurial career. Sports hold particular importance in both his personal and professional life. His favorite hobbies? Tennis, skiing, and golf are among his preferred sports, but he also enjoys trying new activities whenever the opportunity arises.
Nikolay Tzonov
Board member
nikolay.tzonov@sportdepot.bg
Nikolay Tzonov is a member on the Supervisory Board of SPORT 2000 International since 2024. He has been the Executive Director of SPORT 2000 Bulgaria since 2021. In 2019, he embarked on a personal project to establish the new SPORT 2000 branch in Greece and has been leading its development ever since. Prior to this, he worked for the software company SAP. Nikolay pursued simultaneous studies in Mathematics and History at the University of Heidelberg, which has made him both a good listener and a good analyst. In his free time, he enjoys outdoor activities such as skiing and hiking, and has recently started playing football with his children in the backyard.
Dominik Solleder
Board member
dominik.solleder@sport2000.de
Dominik Solleder has been the Managing Director of SPORT 2000 GmbH since May 2022. In addition, he has been a Board Member of SPORT 2000 International since 2023 and a member of the Board of Directors of SPORT 2000 in Switzerland. Before joining SPORT 2000, he was Managing Director at team sports specialist Uhlsport, where he was responsible for all sales activities of the Uhlsport, Kempa and Spalding brands. Before that, he worked for Erima for 8 years, also for several years as Managing Director. At SPORT 2000 GmbH, he is responsible for the team sports and outdoor division as well as the key account and Sneaker Force dealer groups. He also loves sports in his free time: in addition to team sports and fitness training, he especially enjoys being out and about in the mountains with his family.
Team
Margit Gosau
CEO
Margit.Gosau@sport2000.eu
Margit Gosau has been CEO of SPORT 2000 International since March 2017. Margit holds a degree in business administration and 25 years of experience with global players in the sports and premium fashion industry. She has been enjoying a very successful career to date, holding international leadership positions in sales, product management, marketing, retail concepts, and global brand management. In her leisure time, Margit enjoys skiing, running, and playing golf.
Dieter Schott
Commercial Director
dieter.schott@sport2000.eu
Dieter Schott has been Commercial Director of SPORT 2000 International since January 2013. After completing his studies in Vienna, where he majored in sports management and sports sciences, he worked – amongst others – for Nike Alpine Region. In 2001, he was appointed CEO of Head Tyrolia Austria. In 2007, Dieter held the position of the Country Manager for Germany, Austria, and Slovenia at the Finish L-Fashion Group. Dieter’s favorite sports include skiing, tennis, badminton, and swimming.
Sabine Debernitz
Assistant to Category Manager Outdoor Footwear & Equipment
sabine.debernitz@sport2000.eu
Sabine Debernitz -geb. Balonier has been a loyal member of the SPORT 2000 International team since 2002, when she began her career with the sports retail organization as an Assistant, in what was then the footwear business unit. She was later promoted to product manager before being appointed Category Manager Teamsports Footwear in 2018. Sabine, who holds qualifications in retail management and commerce, has been Executive Assistant to the CEO since 2019 before moving back to the category team as Assistant Category Team WITEBLAZE in 2023. Tae-bo, Nordic walking, and biking help her unwind when she’s not at work.
Heike Bischoff
Manager Controlling/Processes/IT
heike.bischoff@sport2000.eu
Heike Bischoff has been working for SPORT 2000 International since 2003. For her first few years at the sports retail group, Heike was responsible for controlling. In 2007, she took on the additional position of Assistant to the CEO. Since 2015, Heike has focused on controlling, IT coordination, and IT projects. Before joining SPORT 2000, Heike was a team leader in a telecommunications company. Being a huge soccer fan, Heike follows the Bundesliga closely. She likes to unwind by doing yoga and going for long walks with her dogs.
Erika Schuh
Business Analyst
erika.schuh@sport2000.eu
Erika Schuh is a Business Analyst who joined SPORT 2000 International in August 2018. With her comprehensive knowledge, Erika is responsible for analytical surveys on consumer and market insights. The business graduate has several years of experience as a statistician and business analyst including time with A.C. Nielsen, Fresenius Medical Care Deutschland GmbH, Catalina Marketing Germany, Fitness First Germany, and Hess Natur-Textilien GmbH. One of Erika’s favorite sports is mountain biking.
Mike Kerbage
Marketing Manager International
Mike.Kerbage@sport2000.eu
Mike Kerbage joined SPORT 2000 International in September 2019 as the International Marketing Manager. He is in charge of brand management, brand development and brand communication. He holds a Master’s degree in Sports Marketing and Management from the University of Lyon in France. In the past, he has worked with premium bike brands in France and Spain before moving to Germany where he worked in Online and Digital Marketing. In his leisure time Mike practices martial arts and plays football
Nicole Roosen
Personal Assistent to CEO
Nicole.Roosen@sport2000.eu
Nicole Roosen joined SPORT 2000 International in March 2022 as a project manager. In addition to managing her own projects, she supports Sabine Balonier in the organization of all events. Nicole organized the complete business process as PA of the CEO of a consulting company and previously worked for ANWR Schuh GmbH in sales and service. In her free time she either explores the area trail running or on her mountain bike.
in 2023, she became the Executive Assistant to the CEO.
Anne Schneider
Project Manager Quality & Sustainability WITEBLAZE
Anne.Schneider@sport2000.eu
Anne Schneider has been a key member of the SPORT 2000 International team since September 2007. She worked as a Category Manager for winter sports and swim & beach equipment and as a Product Manager for exclusive brands in the Hardware segment. In July 2020 she started her new position in the Marketing Team as a Project Manager. Anne spends much of her leisure time in the mountains, where she likes to go snowboarding, skiing, climbing, and hiking. She always makes sure to bring SPORT 2000 products along with her so she can test them herself.
Véronique Dell
Project Manager
Veronique.Dell@sport2000.eu
Véronique Dell has devoted the past 20 years of her career to SPORT 2000 International where she began in 1999 as Assistant to the Manager of the Apparel Business Unit. The certified retail specialist was later promoted to Customer Relationship Manager. In February 2018, Véronique took on the position of Project Manager E-Brands. In addition to her native language (French), Véronique is fluent in German as well as in English and basic in Spanish. She likes to spend her leisure time hiking in the countryside and doing fitness.
André Navratil
Senior Category Manager Training/Lifestyle
andre.navratil@sport2000.eu
André Navratil has been part of the SPORT 2000 family since the beginning of his career. He completed his training in office administration and retail at ANWR GROUP eG, which owns SPORT 2000 Germany, Switzerland, Belgium, and Netherlands. André worked for SPORT 2000 Germany as Product Manager for the snowboarding division until 2014 and gained his first experience in e-commerce as Joint Head of the platform boardscout.de. He subsequently moved to SPORT 2000 International. Today he is the Senior Category Manager of footwear and equipment for running, training, leisure, team sports, and roller sports. André’s hobbies are as sporty as his career: they include biking, inline skating, snowboarding, ice hockey, inline hockey, and e-sports.
Niko Schulz
Category Manager Training, Lifestyle & Teamsport
Niko.Schulz@sport2000.eu
Niko Schulz has held the position of Category Manager of training, running, lifestyle and swimwear apparel since 2018. Niko has enjoyed a distinguished career at SPORT 2000. Before taking on his current position, he was Category Manager of first layer and team sports apparel and Product Manager of textile e-brands. Before joining SPORT 2000, the qualified Logistics Manager worked for several years for Quick Schuh Handelsgesellschaft, where his roles included the position of Junior Product Manager. Niko spends his leisure time with his family and going after his favorite sport: running.
Verena Isabel Schledorn
Senior Category Manager, Outdoor, Wintersports, Apparel
Verena.Isabel.Schledorn@sport2000.eu
Verena Isabel Schledorn has been a member of the SPORT 2000 team since 2007. Before moving to SPORT 2000 International in 2012 she worked for SPORT 2000 Germany. She was Senior Category Manager for Outdoor & Winter Sports/Textiles before becoming Head of Product Management at WITEBLAZE. Verena discovered her passion for textiles when she was just a child. After completing an apprenticeship in retail, she studied textile management, majoring in marketing and design. In her leisure time, she likes to travel and explore the world with her son.
Peter Krause
Manager Product Development & Design WITEBLAZE Apparel
Peter.Krause@sport2000.eu
Peter Krause has been supporting the internal organization since 2021.In his position as Creative Director and responsible for clothing development, he creatively brings together all divisions.
Peter has over 25 years of intensive experience in the international sports industry. After graduating as a clothing engineer, he got his first insight into the world of functional clothing. He then had initial contact with SPORT 2000 via ASICS Europe. Other stations in his career in design and product management were outdoor and sports brands, where he looked after top athletes and Olympians and brought them gold medals with special clothing. As the owner of In:Division Performance Group, Peter recently helped start-ups to successfully enter the market. In his spare time he devotes himself to his family and friends and his passion for running.
Fabio Remiorz
Jr. Category Manager Running / Coordinator MCS-Formats
Fabio.Remiorz@sport2000.eu
Fabio Remiorz has been working as Junior Category Manager in the areas of Running, Training, Leisure, Teamsport, Funwheel and as Coordinator Multicategory Formats since January 2022. Before he started at SPORT 2000 International, he already started at SPORT 2000 GmbH in 2020 in the area of system concepts after his dual studies, which he completed at ANWR Group. In his free time he enjoys sports and plays basketball passionately. In winter he loves to ski.
Tobias Koser
Project Manager Marketing / Admin. Support Manager A-Brands
Tobias.Koser@sport2000.eu
Tobias Koser joined SPORT 2000 International in October 2021 as Junior Category Manager/Admin Support Manager A-Brands before integrating the Marketing team as Project Manager in 2023. His career began in the year 2018, when he started his business economics study, which was specialised in trade and service. He did his degree in cooperation with the ANWR GROUP eG and was therefore already able to gain a lot of market experience within his university time. If Tobias is not spending his free time with his family or traveling, he likes to do several sports. His favourites are handball, snowboarding or a visit to the local gym. in
Peter Kaufmann
Senior Category Manager Outdoor Footwear & Equipment
peter.kaufmann@sport2000.eu
Peter Kaufmann has been with SPORT 2000 since 2007 and started out in Germany as a buyer in the system concepts department. After moving internally to the wholesale department, Peter was responsible for purchasing outdoor shoes and equipment products as product manager. He was already actively involved in the development of the private label products. Since 2022, Peter has been part of the SPORT 2000 International team as Senior Category Manager in the development of WITEBLAZE outdoor shoes and equipment products. He gained his retail experience and a feeling for retail needs as a long-time buyer in one of the largest sports retailers in Germany. Besides traveling and discovering new landscapes, Peter likes to switch off on long fishing trips and is interested in sports in general.
Marvin Krieter
International Marketing Manager Wintersport
Marvin.Krieter@sport2000.de
Marvin Krieter has been a member of the SPORT 2000 International Team since 2021 as international marketing manager for winter sports. After completing his master's degree in management and brand management, he gained experience in positioning and marketing brands in the sports and tourism industry. Since 2019 he has been responsible for marketing for the winter sports and fitness divisions in Germany at SPORT 2000 GmbH. He loves to pursue his passion for sports and the mountains by hiking, cycling or skiing. He also passes on his passion for skiing as a ski instructor.
Markus Xyländer
Brand Project Manager WITEBLAZE
markus.xylaender@sport2000.eu
Markus Xyländer has been working for SPORT 2000 International as Brand Project Manager for WITEBLAZE since September 2023. Markus structures and organizes all commercial topics related to WITEBLAZE and is the interface between all country organizations and the product & design team. Since his start at Sport Scheck, he has remained loyal to retail in various stations and positions. Sport is also very important to him in his free time. He is passionate about golf, enjoys running, loves going into the mountains and rides his Peloton bike several times a week.
Matteo Heuser
Junior Category Manager Outdoor Footwear & Equipment
matteo.heuser@sport2000.eu
Matteo Heuser joined SPORT 2000 International in 2023 as a Junior Category Manager in the Outdoor (Footwear & Hardware) division. Having already dealt intensively with WITEBLAZE as part of his final thesis for his business degree, Matteo is now dedicating himself full-time to the further development of our sports brand. The fitness-enthusiastic handball player now combines his passion for nature, mountains and camping with his professional activities in our team.
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More InformationGet in touch!
Contact
Contact
Contact
Get in touch!
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More InformationSPORT 2000 International GmbH
Nord-West-Ring-Str. 11
D-63533 Mainhausen
Germany
Contact Persons
CATEGORY MANAGEMENT
Fitness / Running / Lifestyle /
teamsports / funsports
OUTDOOR
1st layer / Swim-Beach
1st layer / Swim-Beach
Factsheet
All facts at a glance
Sales
€ 6.04 billion
Member countries
20
Employees
35,000
Total number of stores
+ 3,600
Total store area in m2
1.3 million m2
SPORT 2000 International GmbH
Nord-West-Ring-Str. 11
D-63533 Mainhausen
Germany
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